Design Scrapbook

A collection of art and designs that I’m proud of, without the process & with minimal explanation.

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Motion

Static Design

Illustration

Packaging

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Logos

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Advertising

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Storytelling

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Illustration

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Sizzle Reel

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Explainer Videos

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Packaging ⊛ Logos ⊛ Advertising ⊛ Storytelling ⊛ Illustration ⊛ Sizzle Reel ⊛ Explainer Videos ⊛

Motion Designs

Everything from sizzle reels to explainer videos.

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Gene Polisseni 10th Anniversary

Sizzle Reel

Celebrating the 10th anniversary of the Gene Polisseni Center at Rochester Institute of Technology.

Gathered key stats to put together a fast-paced, engaging reel for Instagram audiences.

Hare & the Hedgehog

Motion Storytelling

A humorous take on the Grimm’s fairy tale "Hare and the Hedgehog," which is similar to "The Tortoise and the Hare."

Stockpile

Explainer Video

An explainer about fast fashion and a fictional app called “Stockpile.” An exercise in informational videos and creative transitions.

Static Designs

Branding, advertising, packaging, and everything not motion-centric.

Aero

Branding, Packaging, & Advertising

AERO is a sports drink that provides more than just a quick sugar high.

Based on scientific research, AERO provides the right blend of essential vitamins, electrolytes, and protein to optimize a workout or game day.

Brew Dr.

Experiential & Label Design

Designed theoretical SKUs to add to Brew Dr.’s flavor collection. Pitched 3 experiential concepts to draw in new customers and encourage healthy habits while gauging interest in the new flavors during the summer season.

Knight Life

Branding & Advertising

KnightLife is a medieval fantasy-themed bar that always opens at sunset.

This experiential bar is geared towards people 21 and up, though its most frequent customer base is people of all genders between 21-35 years of age.

At KnightLife, you can come with a group of 2–18 friends to join the mystery drinking game.

When you enter the bar, you are assigned a role in the kingdom and play along throughout the evening to make sure the right person sits on the throne.

Illustration

Both digital and traditional mediums.

Digital Art

Head in the Clouds

Series of surrealist posters based on an active word and an illustration of a person with a different object in place of their head, combined to embody a feeling or personality.

Made with Procreate & Illustrator.

Pantone

I created these Pantone "swatches," inspired by the Pantone Challenge that has been going around online.

In my case, I was inspired more by the unique names of the colors than the colors themselves, though of course each one can be found in their respective swatch. I used this opportunity to work on my skills in non-human subjects.

Created in Procreate.